Disney Cruise Line Social Media Posts
Animated Social Video Content, Carousel/Single Image Posts, and UGC Engagement
Disney Cruise Line Mardi Gras Cocktail
Animated Social Video
Animated motion graphics video shows audience how to make a mardi gras cocktail from Tiana’s Place on the DCL Wonder.
Disney Cruise Line Mardi Gras Endless Conga Line
Instagram UGC Engagement
Tiana’s Place is a signature dining experience on DCL Wonder that makes guests feel like they’ve stepped right into a Jazz joint in the Bayou of New Orleans. At the end of the entertainment, Tiana joins the jazz musician’s singing “Down the Bayou” where servers pass out Mardi Gras beads and Louis the alligator leads a conga line where guests of all ages are encouraged to join in the fun. In spirit of Mardi Gras, DCL takes this conga line online by creating the world’s first endless conga line on social media. On Instagram, users are invited to upload a pic of themselves in a conga line stance with #DisneyEndlessConga to join the fun and help us set a new world record.
Disney Cruise Line Kiss
Social Media Carousel Post and UGC Engagement
To celebrate Valentine's Day, Disney Cruise Line asks fans to upload their best kiss pic from a past cruise.
Disney Cruise Line NY Wish I Were Crusin' Frame
Facebook Custom Profile Frames
Custom Facebook Profile Frames. DCL invites users to customize their FB Photo with a New Year’s themed “Wish I Were Crusin’” message.
Disney Cruise Line NY Anti-Resolutions
Facebook Vote Engagement Posts
DCL asks users to vote on what they would resolve to do on a Disney Cruise in 2018.
Disney Cruise Line Goofy Cruise
Social Video Content Series
A series of :10 go-pro style videos that “star” Goofy experiencing the fun and excitement of going on a Disney Cruise. Each piece starts with Goofy getting ready by putting a camera on and then showcases a high energy activity showing a new perspective on what it’s like to go on a Disney Cruise.